Project Description
Laagam
Nowadays, women into fashion between 15 and 35 years old turn to social media for inspiration. They want to feel identified with a community, something conventional retailers like fast fashion brands, legacy brands or high-end brands are not giving them.
Laagam is the answer to the current lack of inspirational fashion retailers. It is a fashion brand creating a lifestyle that inspires girls to take the world by storm.
The brand was created in 2016 by three young partners– the influencer Inés Arroyo, Diego Arroyo and Cristian Badía – to create a new business model in the fashion industry
Laagam sells affordable luxury fashion produced in Barcelona through inspirational content.